King Abdulaziz Center for World Culture (Ithra), Saudi Arabia

My brilliant career - Brief

Guests use a touchscreen to answer a short quiz on themselves to identify jobs and careers they might enjoy at Saudi Aramco and what they involve. 

Client: Saudi Aramco
Direction: New Angle Creative Digital Company

Challenges

The project posed challenges in designing a user-friendly interface for the quiz, aiming to strike a balance between simplicity and engaging depth. Crafting interactive exhibits for children (ages 7–14) required a nuanced approach to ensure a visually appealing and age-appropriate UI/UX, navigating the delicate line between education and entertainment. The dual-language demand (Arabic/English) added complexity, necessitating meticulous considerations for text, readability, and cultural inclusivity to provide an accessible experience for all visitors.

My involvement

I worked on the UI/UX and visual design of this exhibit, from the concept to completion. The focus was on creating an intuitive and engaging interface for the quiz, ensuring age-appropriate and visually compelling interactive exhibits for children.